Trademark Modernization Act

Trademarks are the heartbeat of all businesses that rely on brand identity to reach their audience.  Nowhere is this more important than for entertainment and media companies that constantly struggle through the often confusing morass of advertising messages.  A clear message requires a strong trademark.  And a strong trademark may depend on an understanding of how the recently enacted Trademark Modernization Act of 2020 changes the branding landscape.
Continue Reading Trademark Modernization Act Strengthens Rights of Brand Owners